lundi 6 juillet 2015

How Game Design Graduates May Benefit From E3

By Jennifer Marie Anderson


Suffice it to say, E3 had the attention of gamers and technology enthusiasts alike. There's nothing quite like breaking news stories, as they relate to gaming, and it's clear that developers and publishers alike save their big guns for this particular event. With that said, I think that it's important to talk about the best possible methods for game design graduates to take up. If they want to get involved in this event, somewhere down the road, here is what they should know.

Social media is just one of the many points that can make or break one's experience at E3. I believe that this is especially true when you think about the sheer number of people who use Facebook, Tumblr, and other such platforms for communication purposes. Wouldn't it make sense, then, for someone who's in game design to keep his or her massive audience updated on what happens? Suffice it to say, this process will matter in the long term.

What you must also know is that your biggest announcements should be saved for E3. More often than not, massive releases and anticipated release dates alike are kept aside until this event rolls around, which makes sense given the publicity it generates. As a result, do not play your hand until the absolute right moment rolls around. Suffice it to say, E3 fits the bill, as you will be able to garner the utmost amount of attention for the long term.

Updates matter after E3, which is what you should be mindful of as a game designer. Even though this particular event has one of the biggest platforms for news distribution, the momentum will only last so long if people aren't kept in the loop. What this means is that you should offer regular updates, provided there is sufficient news worth sharing with the public. If such an endeavor is taken up, the likelihood of finding future success will be greater.

With these points in mind, you can clearly see just how much E3 matters in the greater picture. Such an event can captivate a massive audience, provided the announcements are up to par with what people typically expect from the event in question. As a game designer, you must be able to account for all groups, not only from an entertainment standpoint but one that's related to business to boot. If these details are noted, long-term success will certainly be had.




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